To transform into a mature business entity, it is mandatory for startup companies to have effective marketing plans. Without proper marketing strategies, it is very difficult for a new company to acquire target customers within shortest possible time. A good marketing tool helps to build a strong and trusted relationship with the customers.
An established company also needs to advertise their products as it is necessary to maintain a good relationship with existing customers as well as to update the new products, services. Also, it helps to increase the brand’s awareness which boosts the product sales immediately.